Colgate Smile For Good Natural White Toothpaste has everything you need, nothing you don't.

The anticavity, fluoride toothpaste formula is responsibly-made with carefully selected ingredients that are of 99.7% natural origin, vegan, SLS-free, sugar-free and gluten-free. It also comes in Colgate's first recyclable toothpaste tube.

Colgate Smile For Good Natural White SLS Free Anticavity Fluoride Toothpaste is Colgate's first toothpaste packaged in a recyclable tube and carton. Formulated with carefully selected ingredients of 99.7% natural origin for optimal everyday protection.

• COLGATE'S FIRST RECYCLABLE TOOTHPASTE TUBE: Try Colgate Smile For Good Natural White Toothpaste in Colgate's first ever recyclable toothpaste tube.
• NATURAL TOOTHPASTE: Colgate Smile For Good Natural Toothpaste's formula is made with ingredients of 99.7% natural origin
• EVERYTHING YOU NEED NOTHING YOU DON'T: Colgate Smile For Good Natural White Toothpaste is vegan, free from sugar, gluten free and SLS free
• SMILE FOR GOOD: responsibly made and the ingredients provide everyday protection